Usually, companies are on the lookout for investments with a healthy return on investment. Sometimes, the shoe is on the other foot and businesses need to find investors who are willing to part with their money. It’s a stressful process because no self-respecting entrepreneur agrees to terms quickly. Organisations have to show they are good for the money and that they will provide something in return for the sponsor. Over the years, bosses and owners have struggled because they lack the salesmanship.
Below are four tactics that will help you find the greatest deal on the table.
A typical investment is to help a startup get off the ground. Asking investors to part with their cash in this scenario is tricky because they have everything to lose. And, they don’t have much to gain. That is why the traditional forms of investment are off the table. Fear not, though, because the World Wide Web has opened up new possibilities. Today, there are plenty of crowdfunding sites where patrons donate small amounts. Keep in mind that your idea has to be popular and it has to make people reach into their pockets.
One sales trick which stands the test of time is a presentation. PowerPoint’s are interactive, engaging and fun. The worst thing about a retro meeting is that they are boring and don’t hit the brief. Using clipart, bullet points and integrated videos are three ways to appeal to sponsors. However, but present anything that is amateurish. Before the big date, an Activia Training course to help you get to grips with Microsoft Office. Then, practice it so that you know the presentation off by heart and can speak while maintaining eye contact.
Angel investors are people who offer money for a share of the company. But, they also provide advice and guidance for businesses who value their experience. For many firms, the right guardian angel is the difference between success and failure. Sadly, one isn’t going to come to you in your dreams, so you will have to be proactive. Forbes points out that the Angel Capital Association is a fantastic place to start as it has regional and national listings. Remember to read what the angels want from an investment before trying to convince them to invest. Otherwise, the deal could be potentially catastrophic.
LinkedIn is one of the most popular platforms on the Web because it brings professionals together. Ever the opportunist, investment sites have used this blueprint to carve out their own lane. With businesses such as Meetup and Cofounder, it’s easy to connect with potential backers. In many ways, these sites work in the same way as LinkedIn, which means a profile is essential. Also vital is to understand how to converse as talking to money men and women is never straightforward. Don’t forget about SEO, either. The right phrases should bring organic traffic to your doorstep.
Do these tips sound hassle-free? If they do, why not give them a try?